After two decades as a physical therapist, three PT practices, and 5,700+ clinicians trained — here's the story behind Smart Success Healthcare and why we built it.

Men's Journal profiled Greg's mission to free 10,000 healthcare professionals from the time-for-money trap — and the 168 framework he's used to train thousands of clinicians to build leveraged businesses without sacrificing patient care.
The five chapters that took me from a burned-out PT trading 80 hours a week for a paycheck — to building three practices, training 5,700+ clinicians, and starting Smart Success Healthcare.
I became a physical therapist 20+ years ago so I'd have financial stability in my life. I'd watched my dad ride the highs and lows of having a business, and I wanted the opposite of that. For the first 5 years of my career, I worked in corporate outpatient clinics — and on the side, privately with professional tennis players on the WTA and ATP tours. From the outside, it looked great. From the inside, my dream had become my nightmare. I was trading all my time for a little bit of money, and treating clients the way my boss wanted me to — not the way they needed.
I decided to start my own business so I could finally have freedom. I borrowed $100K against my home and teamed up with a business partner to launch Renewal Rehab. I got freedom clinically. But I was still trading my time for money — happier, sure, but working 70+ hours a week. Things got even more complicated as my family grew from one to four kids.
I realized that my credentials and years of experience wouldn't get me home more with my kids. So I had to learn the business. How to actually grow one. The key was leverage — leveraging marketing, sales, people, and offers. I had to learn skills I'd never been taught in PT school. Once I did, I built high-profit clinics generating $50K+ in profit per month.
My staff encouraged me to teach other clinicians what I'd figured out. Own a traditional business. Become a consultant. Provide healthcare value online and non-traditionally. I was one of the very few who'd built success in all three. So I started mentoring other healthcare professionals on how to do the same for themselves.
Since 2016, we've grown from helping just physical therapists to training 5,700+ healthcare professionals across 19 specialties. Every one of them is building a leveraged business using our solutions-based model — and escaping the time-for-money trap that holds so many clinicians back.
My credentials and years of experience weren't going to get me home more with my kids. I had to learn the business. The key was leverage — marketing, sales, people, and offers. Once I figured that out, everything changed.
We give clinicians the tools, training, and community to build leveraged businesses on their own terms — so accomplishment isn't measured by the hours you bill, but by the lives you change and the freedom you create.
Four values that shape how we build our company, train our clients, and show up every day.
We don't dictate your business — we partner in it. Your clinical vision plus our system-building expertise is what creates outcomes neither of us could deliver alone.
Our commitment to breaking you out of the time-for-money trap stays the same whether you're stuck in week two or thriving in year five. We don't sugarcoat — we deliver real talk and real frameworks.
5,700+ clinicians across 19 specialties have built their 168 business inside our community. You're not in this alone — and you don't have to invent the wheel from scratch either.
Not theory. Not vibes. Real frameworks for the real problems clinicians hit when building a business — pricing, packaging, marketing, scaling — solved with systems that have already worked for thousands.
Quick takes, hard truths, and the no-BS playbook for building a 168 business.
Start with a $1 blueprint, or book a call with our team to map out the right path for your practice.