The 168 Method — Smart Success Healthcare
Our Methodology

168

The Method

The framework behind every Smart Success Healthcare program — built for healthcare professionals trapped in the time-for-money model.

See How It Works
What Is 168?

168 is the number of hours in a week.

It's also the number of hours your patients have access to care, information, and solutions — whether you're with them or not. The traditional clinical model only earns you income during the ~40 hours you're physically with a patient. That leaves 128 hours of opportunity on the table every single week.

The 168 Method is the framework we use to help healthcare professionals build offers, products, and systems that deliver real value across all 168 hours — without trading more time, hiring more staff, or burning out.

The Problem

Why every clinician hits a ceiling.

The math of traditional healthcare doesn't work anymore. Insurance reimbursement keeps shrinking. Patient copays keep climbing. You can only see so many patients in a day before quality (and your sanity) starts to break.

When you take a vacation, your income takes one too. When your schedule fills up, you're out of capacity. And when you eventually retire, you have no asset to sell — just a patient list that walks out the door with you.

The traditional model trains us to grind harder. The 168 Method asks a different question: what if your expertise worked for you the 128 hours a week you're not in the room?

40hrs
The average clinician spends roughly 40 hours a week in 1:1 patient care — only 24% of the total hours in a week.
$0
Earned during the other 128 hours in a traditional 1:1 practice — nights, weekends, holidays, vacations.
76%
Of clinicians report burnout symptoms from the time-for-money model. The system is designed to break you.
The 168 Visual

168 Hours. 40 Yours.

Hover any cell to see what could be happening in that hour — even when you're not in the room.

A Week in a Clinician's Life
40 clinical hours
128 hours of opportunity
Hover any cell to see the story
Most clinicians earn during 40 of the 168 hours. The 168 Method shows you what's possible in the other 128.
Old Way vs. New Way

The two models, side by side.

What changes when you build a 168 business — and what you're stuck with if you don't.

What Changes
Traditional 1:1 Practice
168 Business
How you earn
Per visit, per hour
Per outcome, per asset
Income ceiling
Capped by your hours
No cap — limited only by reach
Vacation impact
Income stops
Income continues
Specialty constraint
Locked to your modality
Modality-agnostic, scales with knowledge
Patient reach
Geographic + scheduled
Anywhere, 168 hours a week
Scaling strategy
Hire more clinicians
Build more assets
Burnout risk
High — built into the model
Lower — designed to compound
Exit value
Patient list (low value)
Brand + products (high value)
The Method In Practice

Five vehicles that get you to 168.

Every 168 business is built using one or more of these five vehicles. Each one comes with a $1 blueprint so you can test the path before committing.

01
Online Offer

First Online Offer Blueprint

Best for
Clinicians with specialized knowledge they can package — a unique protocol, system, or framework.
When to use it
First income stream outside the clinic. Lowest barrier. Fastest test of market demand.

Example: A geriatric PT packaged her balance assessment system as a $97 online course for caregivers. 18 sales in week one — without changing her clinical schedule.

Start For $1 →
02
App

Digital Care App Blueprint

Best for
Clinicians serving patients who can't afford full copays — or who could benefit from a guided self-care option.
When to use it
When you want a no-code, scalable patient solution priced between $29–$97 that earns without 1:1 time.

Example: A pelvic floor therapist built a no-code app delivering her 12-week home program to women who couldn't access in-person care. $4,200/mo in revenue, zero added clinical hours.

Start For $1 →
03
Membership

Practice Membership Blueprint

Best for
Practice owners who already have a roster of clients but want recurring revenue instead of new evaluations every month.
When to use it
When you want to add $500–$6,700/mo in predictable recurring revenue from clients you already have.

Example: A clinic owner offered a $47/mo membership to her existing patient list. 73 sign-ups in 30 days = $3,431/mo recurring, before doing a single new eval.

Start For $1 →
04
Solutions-Based Offer

SBO Blueprint

Best for
Clinicians ready to charge premium prices for premium outcomes — and stop racing the insurance reimbursement clock.
When to use it
When you want to earn $12K+/mo from 4–8 committed clients instead of 40 rotating insurance visits.

Example: A sports PT built a $3,000 SBO around return-to-play for high school athletes. 5 clients, $15K in 60 days, half the patient load of her cash practice.

Start For $1 →
05
24/7 Conversations

Green Screen Video Marketing Blueprint

Best for
Any clinician who wants traffic — for any of the four offers above — flowing in even when they're asleep.
When to use it
Once your first offer exists. This is the marketing layer that fills the funnel 24 hours a day.

Example: An OT batched seven 60-second educational videos in an hour. Two went viral — 280K views total — and her $1 lead magnet pulled 3,400 emails in 14 days.

Start For $1 →
Honest Fit Check

Who 168 is — and isn't — built for.

The Method works. But it doesn't work for everyone. Here's a straight read on who fits and who doesn't.

For You If

You're done with the time-for-money trap.

  • You're a healthcare professional with clinical expertise patients pay for
  • You want freedom from trading every hour for a paycheck
  • You're willing to learn business, marketing, and offer-building skills you didn't get in school
  • You can invest at least 30 focused minutes a day to building
  • You're ready to be uncomfortable while you learn something new
  • You want an asset you can grow, scale, and one day sell
Not For You If

You're looking for a shortcut.

  • You believe success in business is just luck or timing
  • You only want to see patients 1:1 forever and never market your work
  • You expect six figures in 60 days without learning anything new
  • You refuse to be uncomfortable while building a new skill
  • You blame outside forces for your current income ceiling
  • You're not willing to invest a single dollar to test a single blueprint
Men's Journal feature on Greg Todd
Men's Journal

How healthcare's newest innovator is redefining time.

Men's Journal profiled Greg Todd and the 168 Method for empowering "healthpreneurs" — the growing wave of clinicians building leveraged businesses without sacrificing patient care.

Your Next Step

Three ways to start.

Pick the path that fits where you are. All three lead to the same place — a business that doesn't cap your income at your calendar.

$1One-Time

Pick a $1 Blueprint

The lowest-risk entry. Choose any of the five vehicles, finish the 45-minute course in one sitting, and have your first offer drafted by tonight.

See The Blueprints
$30Includes Bonuses

Read The Book

The complete 168 playbook. The full Smart Income Method™, real case studies, and the framework every Smart Success Healthcare program is built on.

Order The Book
Free30 Min Call

Book A Strategy Call

Not sure which path is right for you? Talk to our team. We'll map out which 168 vehicle fits your practice — no pressure, no pitch.

Book A Call

Build a business that works 168 hours a week.

Start with a $1 blueprint or book a free strategy call. Either way, you're one step closer to escaping the time-for-money trap.

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